The common belief is that Valentine’s Day is the day to celebrate love, especially romantic love. In reaction many people get anxious, or feel insecure or angry, or become critical of the day. “Singles appreciation day”, “a Hallmark holiday”, and “It’s just about obligation” are things we have all heard. I want to offer you a different perspective on how to observe this day that has nothing to do with your romantic relationship status and everything to do with yourself.
Think of all the traditional gifts we give those we love on Valentine’s Day: beautiful flowers, sweet treats, a delicious meal, a soft teddy bear. All of these gifts involve the senses. The tokens exchanged on Valentine’s Day are not about love but are instead about sensuality.
One of the sex therapy sub-specialties I treat is erectile disorder (previously called erectile dysfunction for you psych and sex nerds) which is defined as difficulty getting or maintaining an erection and/or decrease in erectile rigidity the majority of the times during a sexual encounter. Helping men with this issue is always a good portion of my practice - it’s a very common problem and the TV and magazine commercials sure know it.